Cultural Governance of Mass Media

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Question:

Discuss about the Cultural Governance of Mass Media.

Answer:

Introduction:

The communication in the work team is important for the group of individuals who depend on one another for the accomplishment of a particular objective. There are different variables for the group communication namely, the conflict, conformity and the consensus that are important for the people. (Petrosyan et al. 2016). The conflict is related to the people who tend to avoid the conflicts and allow the other people to express their opinions as well. The conformity is mainly for the agreement forms with regards that are set to handle the ideas, rules and the principles. The group conformity and the cohesiveness are important for the small group communication which results in the group thinking. The group thinking is the communication barrier that results from the overemphasis of the unity and can easily alter any opposing ideas with the flow of the information. The consensus is mainly to reach to a decision which relates to the thinking of different team members with the solution for the members as a support. (Bhatia, 2014).

Case Study Example 

The example is related to the cost of the productivity and money. With this, there is a need to focus on the creation of communication network in the office. For the core business in the consultancy, there are language barriers with the diversified workplace that has different benefits like the various solutions to the issues of the company. With this, there are problems with the ethnic backgrounds where people of different ages and levels of the industry tend to experience the barrier with the slower form of the communication. (Black, 2013).  With this, there are personal issues in the effective communication that is based on the professional correspondence that has been mainly designed to work on the daily operations of the company with the continued form of the growth. (Schneider, 2016). Here, there are standards to work on the people who tend to refuse the communication which is based on the personal disagreement. It leads to the damage of the ability of the company for doing the business. The lack of the feedback is one-way communication which can be effective depending on the exchange of the information. The employees and the management staff need to provide with the feedback to improve the quality of the information as well as working on the formats where the department needs to handle the communication problems easily. The new hiring of the employees into the organization is mainly to manage the comprehensive approach with the introduction that is based on communicating in the organization. (Handford, 2014). The companies need to handle the communication training with the new hiring and the orientation programs which will force to struggle the people with the new hiring process and learn the proper communication procedures with the hit and miss. To handle the business communication, there is a need to regulate the activities which are mainly synchronizing with the rules, and the supervisor is also able to integrate the duties with the persuasion to encourage the cooperation as well.
The effective way of the communication is based on the personal communication where there is a need to establish a personal connection with the focus on the interactions that will be able to portray the different messages that can be for the written communication as tone, pitch, and body language. The communication is important for the decisions and to establish the hierarchy, to use the visualized communication, management of the conflicts and considering the cultural issues, with good written communication. (Fearn, 2016). The effective communication helps in handling the access to the different forms of the setup with the easy non-verbal standards with the face-to-face spoken communication.

How communication has change the world from last 20 years. 

The strategies for the communication across the culture includes the maintenance of the formality with the most cultural values and the respect that come from the formal approach to deal with the business. Along with this, one can call other by their title or name. It is important to show the respect to the people, withhold judgment along with listening carefully and understanding the person's feel. With this:

There is a focus on the communication in a clear form with avoiding of the slang, jargon or the other figures of speech. With this, one needs to specify for the questions where there is a variety of media hand-outs to work on the system along with avoiding the attempts at humor and speak mainly in a clear manner.

The value of the diversity is based on the person who is thoroughly knowledgeable about the different cultures on the effective employees who can be for the avoidance of misunderstanding and then mainly tap into the different variety of the viewpoints with the diversified cultural approach. (Berger et al., 2015).

Considering the communication issues in the US include the ethnicity in the communication. There are 40% of the chances that there are two random selections of the North American people who are different based on the racial and the ethnic background. With this, there are 14% of the U.S. homes where the language of other people than the English is spoken as the primary language. With this, some new entrants are set with the workforce where 43% are the people with the color and the immigrant. The women and the people of color were accounting for 70 percent of the work in 2000. There are also certain gender issues in the communication where the gender roles are consisting of the gender behavior. For this, the males and the females also need to have the different forms of the communication patterns. The communication with the people with disabilities is mainly due to the pass of the ADA (Americans with the Disability Act) to the physically disabled individuals who can enter the working place. (Sharp et al., 2013). The act also focuses on the people where there are disabilities to work on the qualifications for the forms that have been set with the qualifying factor to perform all the essential function. For this, one will not be discriminated against the hiring or the promotion process in the workforce as well. The ethics and communication, where the organisation also defines the professional ethics. The employees and the members are expected to work as per the guidelines where the society mainly defines the social ethics. The individual forms are set with the defined person and the family values, heritage and personal experience. The framework for the ethical decision makes complies with the company values as well as working on the results that will directly happen to an individual. The activities are based on the teams who tend to come up with the examples of the professional and the social, personal ethical decision. The communication has also changed over time where there is a communication that is sent to the email where there are common forms which are set for a particular form. One could easily identify the recipients with the need to receive the email and work on the use of the descriptive subject opener, standardized English, and the appropriate closing. (Dainton et al., 2014). The content is clear with the precise organizational layout that will help in setting the points across. The signature is based on the information of the contact with the title name and the employment position as well.

The skills applied when the working is to the different problems and the ability for the constructive feedback. One can easily acknowledge the needs with the positive and the negative feedback, with learning on how to give the same.

The team writing organization of the ideas is the best and important for working on the determination of the goals, with the different project components. This will help in research as per the needs along with the particular due date. The team working will include the natural division of the tasks. One can easily schedule the meetings mainly to pool the ideas as soon as they are completed, created and based on the outline of the finished projects. The draft of the documents is set to provide all the helpful feedback on the writing forms where there are a revision and the editing of the draft matter as well. (Bhatia, 2014).

The major disadvantage to it is:

The impersonal perception is the significant disadvantages which have been mainly when the consumers are consistently peppered with the different forms of the electronic communication that are set from the business organizations. This is based on the methods for the response to the consumer inquiries along with handling the orders that are placed on the company.

The consumers tend to attempt and work on the security issues through the use of the email, texts, and the messages. (Hanford, 2014). The security issues can easily create any legal liabilities when the personal information of the customer like the credit card number or the social security number is accessed through any illegal means through the company. With this, the business technology is set where the company needs to work on the internal controls to safeguard the information from any inappropriate actions.

The equipment expense is for the companies to purchase all the additional equipment where the implementation is based on the business communication technology in the operations. There are standards for the personal computers, servers, modems and the other software and the hardware systems which are important. The business needs to work on the replacement of the equipment where there is a need to maintain the relevance of the business environment. Along with this, the functions can easily be outsourced with cost and hiring in the dedicated information technology.

Conclusion

The business communication is mainly for the communication, with the employee engagement to work on the different measures in efficientive manner. This also includes the forms where the web-based communication is mainly for the improved forms that allow the people to hold the interactive meetings in different processes. (Berger et al., 2014). Here, the standards are set with the effective business communication to share the process that involves the face to face meetings and the personal communication with the written follow-up. The two-way information has been mainly to share the process which includes that one party is sending the message and the other party is receiving it. The effective communication is primarily through the facilitation process between the company employees that contribute to the commercialized success as well.

Reference

Petrosyan, A. and Dimitriadis, N., 2016, September. How marketing communications professionals understand and use traditional and contemporary persuasion methods?: a qualitative study in armenia and greece.. In 9th Annual Conference of the EuroMed Academy of Business.

Bhatia, V.K., 2014. Analysing genre: Language use in professional settings. Routledge.

Black, J., 2013. Mixed news: The public/civic/communitarian journalism debate. Routledge.

Schneider, F., 2016. 15. the cultural governance of mass media in contemporary China. Handbook of Cultural and Creative Industries in China, p.189.

Handford, M., 2014. Context in spoken professional discourse: Language and practice inan international bridge design meeting. Discourse in Context: Contemporary Applied Linguistics, 3.

Fearn-Banks, K., 2016. Crisis communications: A casebook approach. Routledge.

Berger, B.K. and Meng, J., 2014. Public relations leaders as sensemakers: A global study of leadership in public relations and communication management. Routledge.

Sharp, M.R. and Brumberger, E.R., 2013. Business communication curricula today: Revisiting the top 50 undergraduate business schools. Business Communication Quarterly, 76(1), pp.5-27.

Dainton, M. and Zelley, E.D., 2014. Applying communication theory for professional life: A practical introduction. Sage publications.

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