Cultural Diplomacy and National Interest

Discuss about the Cultural Diplomacy and National Interest.

The leading role played by Asia in the 21^st century is due to their growing economic condition as well as the global demographic trends. Asian century is the theme for projected 21^st century in the view of political as well as the demographic condition of Asia (Ang, Isar, and Mar, 2015). According to the Asian Century theme, by the year 2050 per capita income of Asia would rise almost 6 times to reach the current revenue level of Europe. Asian Century is quite helpful for the growth of business in two vital countries and they are, India along with China. In the Asian Century theme, the organization have ability to develop their working function and also maintain effective growth within the international market. Asian Century is quite suitable for the growth of the various business.

The use of technology in international business, as well as social activity, provides that technology have numerous benefits but at the same time they are also creating huge problems (Williams, Rana, and Dwivedi, 2015). The organizing information technology is highly essential for storing various information but at the same time, it is also under huge threat of data breach. Technology also helps to save the various cost of operation of the firm whereas, setting up the technology and its software cost a huge amount (Gartenstein, 2018). Organization in the international market are aware of the situation and they are trying to improve it within the market to maintain their activity.

References

Ang, I., Isar, Y.R. and Mar, P., 2015. Cultural diplomacy: beyond the national interest?. International Journal of Cultural Policy, 21(4), pp.365-381.

Williams, M.D., Rana, N.P. and Dwivedi, Y.K., 2015. The unified theory of acceptance and use of technology (UTAUT): a literature review. Journal of Enterprise Information Management, 28(3), pp.443-488.